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Levolor Blinds & Shades

Having made minimal product innovation and marketing investment in recent years, Levolor tasked us with reimagining and reintroducing the brand to a new generation of homeowners with an emotionally driven integrated campaign. In addition to the campaign idea, my team specifically worked on a comprehensive transformation of Levolor's digital ecosystem across all touch-points, including their e-commerce platform, digital customer journey, landing page strategy, and social media channels.

My Role: Strategy, Creative Direction, UX, Design

 

Levolor Blinds & Shades

Strategy, Creative Direction, Design, UX
Wray Ward – 2017

Having made minimal product innovation and marketing investment in recent years, Levolor tasked us with reimagining and reintroducing the brand to a new generation of homeowners with an emotionally driven integrated campaign. In addition to the campaign idea, my team also worked on a comprehensive transformation of Levolor's digital ecosystem across all touch-points, including their e-commerce platform, digital customer journey, landing page strategy, and social media channels.

 
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